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Tony Koenderman gets inducted into the Loeries Hall of Fame.

August 22, 2015 Comments Off on Tony Koenderman gets inducted into the Loeries Hall of Fame.

Our very own Tony Koenderman was inducted into the Loeries Hall of Fame at the Loeries festival last weekend. Here he talks about how he got into the industry, what the industry was like when he started and the role of award shows in advertising. “I got into the ad biz by accident. In 1980 I […]

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Joint statement from the ACA and AdReview.

August 14, 2015 Comments Off on Joint statement from the ACA and AdReview.

Last week, the ACA issued an email to their members regarding phone calls they had been receiving about AdReview. The mail addressed the concerns of the members about the need for two award shows and the integrity of awards. A response was then issued by AdReview that took exception to the perceived slur. In the […]

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The AdReview Marketing Awards have been cancelled for this year.

August 5, 2015 Comments Off on The AdReview Marketing Awards have been cancelled for this year.

The AdReview Marketing Awards are unfortunately cancelled for this year. Our League Tables as well as our online publication are carrying on, however, and we urge agencies to still submit their questionnaires as these form an important part of the Tables which have become a valuable resource for companies looking for agencies. Message from Tony […]

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Ask Afrika’s brand survey reveals that basics are best.

July 29, 2015 Comments Off on Ask Afrika’s brand survey reveals that basics are best.

There is no shortage of Brand Surveys in South Africa reports Samantha Koenderman. They all recognise the top brands but few seem to agree on what those top brands are. The latest, The Ask Afrika Icon Brands™ survey, presented its survey findings on Tuesday, 28th July at The Venue at Melrose Arch, Johannesburg. Perhaps one […]

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THEWEEKINTEN, TONY'S BLOG

Now English gets cold shoulder

August 8, 2015 Comments Off on Now English gets cold shoulder

After years of complaints that the Afrikaans language doesn’t get its fair share of the advertising cake, the Pendoring Awards (for Afrikaans advertising) have turned the tables on the nation’s biggest second-language, English. Entries for this year’s Pendorings can be in any of our 11 official languages – except English, says an official announcement. Two […]

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THEWEEKINTEN, TONY'S BLOG
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Lowe’s renaissance continues

July 23, 2015 Comments Off on Lowe’s renaissance continues

Lowe & Partners notched up a stunning victory at the Apex Awards on July 20, topping the points table and winning a Grand Prix to underscore the  renaissance taking place at that agency. The Lowe group, which includes OIL, also outscored the powerful Ogilvy line-up of O&M Cape Town and Johannesburg, and Gloo. The APEX […]

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THEWEEKINTEN, TONY'S BLOG

The AdReview Marketing Awards 2015 entries are open.

July 12, 2015 Comments Off on The AdReview Marketing Awards 2015 entries are open.

The entries for the 2015 AdReview Marketing Awards are open and this year we are doing things a little differently. After 15 years as a leading industry commentator and awards show that rewards advertising agencies for excellence, the focus has shifted to the business of marketing. This is now a service offered to marketers, and […]

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THEWEEKINTEN, TONY'S BLOG

No Cannes do

July 3, 2015 Comments Off on No Cannes do

South African visits to the winners’ podium at the Cannes advertising festival were rare events this year, writes Tony Koenderman, as our ad industry suffered one of its worst years in nearly two decades. Points earned on the AdReview system (see Creative Tables) were down 45% on 2014, which in turn was a third lower […]

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THEWEEKINTEN, TONY'S BLOG

The stuff you want to know.

July 2, 2015 Comments Off on The stuff you want to know.

The smoke has cleared at Cannes and what are we left with? Several hundred pronking winners, a few controversies and heaps of articles from people saying that they suspected all along that Cannes is actually a sham. But they’ll go again next year. This week, Samantha Koenderman’s pick of the most interesting articles from around […]

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