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TBWA back on top

A dominating performance at the Cannes Lions festival by TBWA Hunt Lascaris lifted the still-great Johannesburg agency back to the top of the South African Creative Advertising Leaderboard, a slender eight AdReview points ahead of Ogilvy Johannesburg. Before Cannes, it was lying fifth, writes Tony Koenderman. In a generally bad year for South Africa, Hunts […]

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Some unfortunate load-shedding combined with technical problems on my venerable two-year -old (yes, that’s what venerable means these days) laptop meant we missed our red-eye connection to Cape Town….oh.  Yes. Can’t use that excuse any more. Joking aside, the delays in putting out this issue were not entirely within our control. I won’t make any […]

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Talkative Afrikaans prizes

Prizes worth R225 000 should spark additional interest in the Pendoring Advertising Awards this year, as the event mounts a do-or-die bid to build support for advertising in Afrikaans and other indigenous languages. “Money talks,” says Pendoring spokesperson Keki Snyman, on the only cash prize for an advertising competition in South Africa. But who does it […]

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The Student Princes

Nearly a million of them, spending R30bn a year, the South African student market promises a lot of bang for its buck. Forget your clichéd image of penniless teenagers working nights in bars to pay their college fees: these kids have more money than the average South African citizen. The student spends R32 000 a year […]

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Loeries: Umbrage taken?

Loeries MD Andrew Human has almost taken umbrage at our  description of the relative market positions of the Loerie Awards and the Bookmarks. We said the “win ratio” of the Bookmarks (13.7%) was  almost equal to that of the Loeries (9.5%. He said: a 44% difference could not be described as “almost equal.” We say: […]

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